The Colour Red hair womens

I was interested to read an article called 'Wearing red boosts attraction' online recently on the BBC website to blog, mentioning that there had been a study by the University of Rochester published in a psychology journal that links red to attractiveness and going on to say that if your are going on a date and want your guy to loosen his wallet strings, wearing red will secure you wish as men are prepared to spend more on womens who dress in red.